Britney Spears and Pepsi
Perhaps one of the most well-known celebrity endorsements, Britney Spears and Pepsi enjoyed a plentiful and successful partnership. It began in 2001, where the pop singer raked in $8 for a slew of commercials. They filmed during regular television, but she also filmed several for major sports events, including the World Cup and the Super Bowl. One of her most famous commercials was Britney Spears alongside fellow popstars P!nk, Beyoncé, and Enrique Iglesias. Millions of people saw the Pepsi commercials, and Pepsi saw a sharp increase in sales during this period.
David Beckham for H&M
David Beckham is one of the most well-known international soccer stars in the world. After his retirement, many companies fought for his endorsement. In 2013, the winner was H&M clothing company. During his contract with H&M, Beckham advertised his partnership between H&M and his Bodywear line. You can also visit our best article here. The ads featured Beckham in various Bodywear items, including underwear, shorts, t-shirts, and more, which clearly showcased his athletic body build. Perhaps the most visible advertisement aired during the Super bowl in 2014. Beckham’s celebrity endorsement is one of the most famous from a sports athlete in recent memory.
Catherine Zeta-Jones for T-Mobile
In the 1990s and early 2000s, Catherine Zeta-Jones was the highest paid celebrity, let alone actor. But not for her movies, for her advertisements and commercials. One of the most famous partnerships and collaborations that she worked with during this time period was T-Mobile, the cell phone service company. She began this partnership in 2002, and launched a series of print and television advertisements for the company, with the slogan, “Get More”. Thanks to her own fame and celebrity, as well as the success of the advertisements, T-Mobile rose from a small, little known cell phone company to a larger, competitive brand.
Nicole Kidman and Chanel
In 2004, Nicole Kidman worked with her former Moulin Rouge director on a short film named No. 5 The Film. The short film can hardly be called a film at a mere 180 seconds, but it made quite the impression. Chanel financed the film for $42 million, and was presented in theaters around the film. A feature film was set to be created, but it was canceled. Instead, a new 30 second commercial was made, and presented in the United States. All in all, Kidman was paid $12 million for her celebrity endorsement for Chanel.
Michael Jordon and Nike
One of the most long lasting athletes to come out of the 1980s and 1990s was Michael Jordon. His achievements on the basketball court have made him a favorite of sports fans and non-sports fans alike. In the end if you need to know more you can click on this link:www.celebrityconnected.net here. In the 1980s, he became a spokesman for Nike, and created his own line of Nike shoes, the Air Jordans. These is one of the longest lasting, and profitable partnerships in celebrity endorsement history. Jordan and Nike have been working together for over 30 years, and continue to the famous Air Jordon shoes and clothing.